Report: Caesars Plans To Enter Legal NJ Sports Betting Market In August

caesars atlantic city

Caesars Entertainment has remained mum on its sports betting intentions in New Jersey since the US Supreme Court struck down PASPA last month.

On Friday, however, Caesars apparently threw its hat in the NJ sports betting ring.

Sports betting coming to Caesars

According to a tweet from David Purdum of ESPN, Caesars is aiming to open sportsbooks at each of its three Atlantic City properties: Caesars, Bally’s and Harrah’s.

Messages to Caesars Entertainment were not immediately returned.

The news comes a day after the first legalized wagers were accepted at Monmouth Park and Borgata Atlantic City. It also comes just a few weeks after it appeared Caesars would be unable to offer sports betting at all.

In an early version of the bill, casino operators who also owned a stake in sports franchises would be prohibited from accepting sports bets. Caesars Entertainment is owned by Apollo Capital Management, a private equity firm co-founded by Philadelphia 76ers and New Jersey Devils owner, Joshua Harris.

The latest iteration of the bill included several exceptions. One dictated that sports betting licensees would be granted a waiver should they own less than a ten percent of a casino or racetrack. As a result, Caesars Entertainment is authorized to offer sports betting.

Caesars Entertainment already runs online-mobile sports wagering in Nevada via its partnership with Miomni. Miomni is an award-winning company specializing in casino, racetrack, and sports betting technology.

Caesars the latest to come in an AC flurry

Since sports betting was legalized in the Garden State this week, a number of Atlantic City casinos have begun preparations to get in on the action.

As noted above, Monmouth Park and Borgata kicked things off Thursday. While Caesars’ three properties wait for their sportsbooks, other venues are expected to welcome wagers within the next few weeks.

Meadowlands Racetrack in East Rutherford has teamed up with Betfair US and is targeting a July 15 opening for its sportsbook.

Along the Boardwalk, Resorts features a partnership with daily fantasy sports giant DraftKings. Resorts has remained quiet on an actual opening date. DraftKings applied for a key sports betting license earlier this week. Company co-founder Matt Kalish has expressed his desire to get sports betting going as soon as possible.

Elsewhere, incoming AC property Ocean Resort Casino, like Monmouth, has a deal with the US arm of British bookmaker William Hill. Ocean Resort is still without a casino license. But the casino, which is scheduled to open June 28, did land a special hearing June 20 with the state Casino Control Commission to potentially rectify the situation.

Lastly, Golden Nugget will likely also have a sportsbook. The AC casino will not be able to offer NBA bets, as owner Tilman Fertitta also owns the Houston Rockets.

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Grant Lucas

About

Grant Lucas is a longtime sportswriter who has covered high school, collegiate, and professional levels. A graduate of Linfield College in McMinnville, Grant now focuses his attention on the growing NJ online gambling and sports betting scene.