When watching the Caesars Sportsbook commercials, does the actress playing Cleopatra look familiar?
Do you find yourself saying I know that voice?
Still not sure?
Here are a few clues:
- Part of the X-Men universe
- Appeared in a James Bond film opposite Pierce Brosnan
- Has won Best Actress Oscar
J.B. Smoove plays the role of Caesar.
Caesars Sportsbook has its own royal family
Like at Caesars Palace on the Las Vegas Strip, guests are welcome. While the Caesars Sportsbook version isn’t an actual palace, for TV purposes Caesar and Cleopatra keep the gates open for football royalty. These special guests would be no other than Super Bowl-winning QBs Peyton Manning and Eli Manning and father Archie Manning, a former NFL quarterback.
We can’t forget about the other Manning, Cooper, who also appears on the TV spot. The Mannings come over for Thanksgiving dinner and somehow the dinner conversation connects pilgrims and betting.
Who knows what there was to wager on back then. Whatever it was, you can bet it probably wasn’t legal.
While the men are conversing, it looks like Cleopatra is busy placing her NFL bets. But was she taking the Las Vegas Raiders with the points?
Or maybe she is a Philadelphia Eagles bettor?
Judge for yourself.
Celebrities and NJ sportsbooks are a star-studded routine
Caesars is one of several NJ sports betting operators to go Hollywood with its advertising and marketing campaign.
Fellow Oscar winner Jamie Foxx regularly appears on TV telling viewers about the “King of Sportsbooks.” In this case, “The King” is BetMGM.
WynnBET teamed up with the likes of Shaq and Ben Affleck, another Oscar winner.
PointsBet went the pro sports route, teaming up with former Philadelphia 76er and NBA Hall of Famer Allen Iverson. Drew Brees, the former QB of the New Orleans Saints, is a regular on the newest commercials.
And these are just a few examples.
Caesars Sportsbook and responsible gambling
While the majority of the Caesars Sportsbook commercials are meant to be entertaining, responsible gambling is a very important aspect of the legal sports wagering industry. Look closely on your NJ sportsbook app of choice and the message is clearly labeled: “Bet with your head, not over it.”
Plus in the Garden State, the wagering is very closely monitored by the New Jersey Division of Gaming Enforcement.
However, Caesars Sportsbook takes promoting this very important message a step further. Former Super Bowl MVPs Peyton Manning and Eli Manning appear in a public service announcement with their father Archie addressing how the app includes tools for customers to set limits.