Out Of Beta, PalaPoker Ready To Compete With The Alpha Dogs In NJ

sled dogs with alpha dog yawning
PalaPoker is shedding its beta tag and delivering its full product to the New Jersey marketplace.

The company announced the news on Monday via a press release. Chief Operating Officer Mike O’Malley indicated that PalaPoker is ready to take its next steps forward:

“While we still have a robust roadmap of features and functionality to add to our online poker product, we are encouraged enough by the stability and performance of our platform to move past the beta stage.”

What is PalaPoker?

PalaPoker is the online poker platform built by Pala Interactive. The group represents the iGaming face of the the Pala Band of Mission Indians, who operate a resort casino in Southern California.

Pala Interactive began to assemble an all-star executive team in 2013, then they got to work on an online gaming platform with both casino and poker. The product was likely designed with its home market in California in mind.

Online gaming efforts have stalled in California, though, and New Jersey presented a tempting pivot. The group made its intentions known in 2013, while the NJ iGaming industry was in its infancy.

The Pala Online Casino product launched late in 2014, but poker had been under wraps until the beta launch of PalaPoker in June.

A standalone poker platform

From a regulatory standpoint, Pala needed to partner with a land-based operator in New Jersey. It chose Borgata to carry its license, joining BorgataPoker, partypoker, and playMGM under the brand’s umbrella.

Despite the partnership on paper, PalaPoker is a standalone poker network. It won’t share players with the rest of the Borgata network, nor will it share software.

PalaPoker operates on its own proprietary platform. It is available on both Mac and PC.

New Jersey’s fourth online poker network

The party is starting to get a little crowded in New Jersey. With the addition of PalaPoker, there are now seven poker rooms across four networks:

Although online casino revenue is surging in New Jersey, online poker revenue is trending in the opposite direction. It’s down close to 20 percent year-over-year, according to a recent report from the Division of Gaming Enforcement.

PalaPoker may have an eye to the future, though. New Jersey will soon have interstate gaming with Nevada and Delaware, and Pennsylvania is a candidate to join the pool, too. Launching now gives PalaPoker time to work out any kinks in its brand-new platform.

PalaPoker daily tournaments

At launch, PalaPoker’s weekly schedule consists of 67 events. Of thouse, 37 have guaranteed prize pools. The three largest are copies of each other, and are part of the site’s Pala Mega series.

Pala Mega tournaments

The Pala Mega tournaments are a weekly trio of $30 rebuy events, each featuring a $2,000 guarantee. That makes them the site’s largest events in terms of both buy-in and guarantee. There is no “Sunday Major.”

O’Malley pitched the events in the press release:

“The Pala Mega events will provide a consistent opportunity for players to have a destination tournament on PalaPoker.com where they can substantially add to their bankroll. The new feeder structure we have created will allow players of all bankroll levels an opportunity to participate.”

The Pala Mega events run on Tuesdays, Thursdays, and Sundays at 7:30 p.m. There are daily $3.30 qualifiers, too, each guaranteeing one seat.

Here’s the weekly Pala Mega schedule:

  • Monday
    • 5 p.m. $3.30 Pala Mega Qualifier
  • Tuesday
    • 5 p.m. $3.30 Pala Mega Qualifier
    • 7:30 p.m. $30 Pala Mega
  • Wednesday
    • 5 p.m. $3.30 Pala Mega Qualifier
  • Thursday
    • 5 p.m. $3.30 Pala Mega Qualifier
    • 7:30 p.m. $30 Pala Mega
  • Friday
    • 5 p.m. $3.30 Pala Mega Qualifier
  • Saturday
    • 5 p.m. $3.30 Pala Mega Qualifier
  • Sunday
    • 5 p.m. $3.30 Pala Mega Qualifier
    • 7:30 p.m. $30 Pala Mega

PalaPoker sign-up bonus

PalaPoker is offering all new players $50 in registration bonuses and a 100 percent deposit bonus up to $500.

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Eric Ramsey

About

Eric is a reporter and writer covering the NJ gambling industry, online poker, sports betting regulation, and DFS. He comes from a poker background, formerly on staff at PokerNews and the World Poker Tour.