The global impact that the COVID-19 pandemic has had on world events is immeasurable. Organizations have been trying to come up with new and inventive ways to reach their audiences without having to forfeit everything. The answer is usually to take the event online.
And that’s just what happened with the SBC Digital Summit North America event.
Every year, the Sports Betting Community (SBC) holds a summit where the biggest names from the gaming and betting industries get together to share ideas.
However, with the pandemic still forcing restrictions on large public gatherings, the SBC decided to not cancel the Digital Summit North America but to host a virtual summit instead. The event is set for July 14–16.
How the virtual SBC Digital Summit North America will work
What does it mean to have “a fully virtual and interactive conference, exhibition and networking experience”? Simply that. Everything is online.
Using an advanced digital platform, attendees of the SBC Digital Summit will be able to log in and navigate through a virtual convention center. They will also be able to access the different panels and presentations being offered over the three-day summit.
There will be a virtual exhibition area and product lounge where the newest products and tech will be shown.
In addition, the SBC Digital Summit will offer guests a virtual lounge where they can network with each other in a group or one on one.
Essentially, it will act and feel like a big networking conference, but from the comfort of an attendee’s home office and computer screen.
The SBC Digital Summit will also have daily keynote addresses from top industry representatives, including:
- Jay Snowden, CEO, Penn National Gaming (July 14)
- Zach Leonsis, SVP of Strategic Initiatives, Monumental Sports Entertainment (July 15)
- Ezra Kucharz, CBO, DraftKings (July 16)
SBC Digital panels and presentations preview
There will be many different panels and presentations during the three days of the SBC Digital Summit. Here are some of the panels that are worth a look via the virtual app:
Tuesday, July 14
After The Hiatus: 12–12:45 p.m.
Moderated by ESPN’s Doug Kerzirian, this panel will focus on North American sports leagues’ plans to come back after the COVID-19 pandemic. How these leagues will adapt to the “new normal” will be discussed as well.
Panel members include NASCAR Senior Vice President and Chief Digital Officer Tim Clack and Scott Kaufmann-Ross, the NBA’s vice president and head of fantasy and gaming.
The Next Generation of Venues: 4–4:45 p.m.
In this presentation, the focus will once again be on the pandemic, but this time on how it affects sportsbooks. Among other things, the discussion will feature talk of how sportsbooks will and should adapt post COVID-19. Speakers include Seth Schoor, CEO of Fifth Street Gaming; Sam Basile, general manager of Pinpoint and Geocomply; and Tony Pease, CEO and founder of Goodbokey.
Wednesday, July 15
Time To Shine? The New Sporting Outlook: 11–11:45 a.m.
In this panel discussion, moderated by Catena Media’s Dustin Gouker, the current and future betting landscapes will be discussed. One specific topic that may come up is the rise of unusual sports for betting. Joining Gouker will be a panel of industry professionals:
- Paris Smith, Pinnacle CEO
- Bryan Bennett, BetFred USA Sports COO
- Edward Moed, HPL Digital Sports CEO
- Simon Trim, Sporting Solutions CEO
Health And Safety In The Casinos — Now And In The Future: 3:30–4 p.m.
In this discussion, which is sponsored by KPMG, the current state of casinos’ health and safety regulations will be looked at. Two KPMG representatives, Rick Arpin, managing director of KPMG Las Vegas, and Paul Hencoski, US lead for the company’s Government Health and Human Services Practice, will be discussing the new practices being put into place as casinos reopen in the US.
Also included in the discussion will be Brett Abaranei, the director of research at UNLV’s International Gaming Institute.
Thursday, July 16
New Jersey — The Next Step: 11–11:45 a.m.
Here is a great networking opportunity that’s all about New Jersey. In fact, it’s specific to NJ sports betting. Is New Jersey still the hot spot for the new generation of betting? The discussion will include how the state is still driving growth.
The State Of Esports Betting: 12–12:45 p.m.
With the more traditional sports on a hiatus of sorts, esports has stepped up to fill the huge gap left in various networks’ programming. A panel of gambling bigwigs from both the industry and regulatory side will discuss esports’ future betting potential:
- Lovell Walker, MGM Resorts head of esports
- Jennifer Roberts, GameCo VP and general counsel
- Ricardo Lopez, operations supervisor, Las Vegas Gaming Control Board
- Robert Davidman, partner, Slapshot Media
Fireside Chat: In Conversation With Erika Nardini, Barstool Sports: 5–5:45 p.m.
One of the biggest stories of 2020 in sports before the pandemic hit was the purchase of a part of Barstool Sports by Penn National Gaming.
Barstool’s CEO, Erika Nardini, will sit down with SBC’s Sue Schneider to discuss the deal with Penn as well as the impact that it has on the intersecting worlds of sports, media and betting. Also on the docket for this chat: a discussion of what it means to be a female CEO in a male-dominated industry.