Caesars Entertainment has rolled out its latest proprietary online casino game, Signature American Roulette, now live for players in New Jersey.
The game, developed entirely in-house by Caesars’ Empire Creative studio, joins the company’s growing Signature series of exclusive table games available on Caesars Palace online casino, Caesars Sportsbook, and Horseshoe online casino.
Recent Signature games launched
This marks Caesars’ third in-house title for New Jersey online casino players. It follows Caesars Palace Signature Multihand Blackjack Surrender, launched in May, and Signature Blackjack Surrender, going live in June. Both blackjack variants have quickly become player favorites in New Jersey, Michigan, and Ontario, with Multihand Blackjack Surrender recently expanding to Pennsylvania.
Matthew Sunderland, Senior Vice President and Chief iGaming Officer at Caesars Digital, said the latest addition fits perfectly with the company’s long-term strategy.
“Bringing Signature American Roulette to our iGaming platforms perfectly complements our suite of Caesars-branded table games and further strengthens the robust collection of digital offerings that bring the energy of the casino floor to players’ mobile devices.”
Player-Focused Features
Signature American Roulette offers a fresh digital spin on the casino classic, with attention to detail aimed at enhancing the player experience. Key features include:
- Player-selectable wheel spin direction and speed for personalized gameplay.
- An intuitive “favorite bets” system for quick wagering.
- Portrait or landscape play to suit any device orientation.
- Picture-in-picture win evaluations for uninterrupted action.
Scott Krell, Senior Director of Game Products and Head of Studio at Caesars Digital, said in a statement:
“Signature American Roulette continues our commitment to delivering immersive and player-centric table games that align with our many iconic brands.
“From player-selectable wheel spin direction and speed to our intuitive favorite bets system, every detail is crafted to boost engagement. With seamless play in portrait or landscape modes and picture-in-picture win evaluations, we’re bringing the thrill of the casino straight to players’ fingertips.”
Caesars recently launches omnichannel experience
Earlier this week, Caesars made more headlines introducing Kitty Glitter Grand, which is available both online and at retail properties in Atlantic City.
Kitty Glitter Grand is up and running at Harrah’s, and will be soon at Tropicana, both of which are Caesars’ Atlantic City casinos. Customers can also play the slot from the comfort of their own home, too.
Caesars has certainly upped its game to a new level with the recent game launches, both omnichannel and in-house developments. Sunderland commented on the launch of Kitty Glitter Grand, and what Caesars offers as a whole.
“The exclusive launch of Kitty Glitter Grand is another shining example of how we’re strengthening the powerful connection between our world-class destinations in Atlantic City and beyond with our dynamic digital platforms.
“We’re uniquely positioned to deliver exclusive, first-to-market gaming experiences that our guests can enjoy both on the casino floor and from the comfort of their home.
“This launch underscores our commitment to offering best-in-class entertainment wherever our players choose to engage.”