The exit of Unibet from New Jersey has reached its final stages.
As some NJ online casinos customers have surely encountered already, when visiting the Unibet platform, you are met with a message from the operator regarding its pending depature from the Garden State:
“Unibet will be exiting New Jersey on May 14th, 2024. However, as we approach this date, you can continue to play as normal. Find the latest information on our dedicated FAQ page or the help center.”
Indeed, Kindred Group plc, which owns Unibet, plans for an end-of-service date of May 14. And the company is urging customers to withdraw any remaining funds from their accounts before that date.
What Unibet NJ users should do before May 14
Operating under the gaming license of Hard Rock Atlantic City, Unibet has already started its phase-out from New Jersey.
On March 11, Unibet Online Casino NJ removed all of its progressive jackpot games. And on April 5, Unibet removed the option to deposit funds into your account.
Looking ahead, Unibet Sportsbook NJ intends to stop accepting bets on May 5. The operator noted that more information will be provided for bettors who have open wagers that would not be settled until after that date.
As for bonuses, Unibet will allow customers to use them until May 1.
“Any remaining bonus funds, unclaimed bonuses, or promotional campaigns not opted into, will expire” on that date, according to the Unibet website.
As noted earlier, users have until May 14 to withdraw any remaining unds from their account. Unibet asks that you allow up to 72 hours for approval. Unibet also removed its minimum payout requirements to allow you to withdraw the entirety of your balance, regardless of amount.
New Jersey departure a cost-saving measure for Unibet
If you recall, Kindred announced in December that it would pull Unibet from North America, including Unibet Online Casino and Unibet Sportsbook.
At the time, Kindred cited “core markets” and “cost reduction initiatives” as reasons behind the exit. The announcement included a projection that Kindred would save nearly $50.5 million over the next year by pulling out of North America.
“The cost reduction actions announced today are both necessary and decisive,” Nils Andén, Kindred interim CEO, said in December. “While it is never a desire to inform valued colleagues of redundancies, this puts us in a stronger position to secure long-term growth for Kindred across our locally regulated core markets.
“We can now focus our resources and tech capacity towards strategic initiatives and selected markets where we see clear potential to grow our market share.”
