A major online gambling operator in New Jersey is embracing Responsible Gaming Education Month by requiring users to take an additional step before being permitted to bet.
Caesars Sportsbook NJ, which also provides access to Caesars online casino, requires customers to watch a short video about setting gambling limits when signing onto the mobile app in September.
The ad features former ESPN on-air personality Trey Wingo outlining how to enable limits to control “depositing and gaming activity” while practicing responsible gambling.
Responsible gaming message to NJ online gamblers
Upon signing into an existing account for the first time in September, users are greeted with a responsible gambling message. After following the on-screen instructions, a video appears, titled “Have you set your Gaming Limits?”
The subhead reads: “To continue using the Caesars application you are required to watch a Responsible Gaming video.” Below the video, the operator informs the viewer they “must watch the video until the end” to continue using the online gambling platform.
Caesars Palace Online Casino launched last month. The NJ online casino app did not require the same customer participation when PlayNJ signed into an account, although that occurred after completing the Caesars Sportsbook app requirement.
AGA marks quarter-century of RG efforts
This September, the American Gaming Association celebrates 25 years of Responsible Gaming Education Month. The goal is to promote gaming literacy and consumer education, elevate employee training, and work with industry partners to advance their understanding of responsible gaming, according to the AGA.
The four weekly themes for RGEM 2023 include:
- Empowering Customers to Play Responsibly (Sept. 1-10)
- Legal, Regulated Gaming Protects Players (Sept. 11-17)
- Building a Responsible Gaming Culture Within (Sept. 18-24)
- Advancing Responsible Gaming with Research (Sept. 25-30)
Other responsible gambling steps from Caesars
Caesars has implemented several RG resources for its legal online casino and mobile sports betting products. The New Jersey ad spotlights Caesars’ limiting tools, which include the option to set parameters around how much money you can deposit, how much you can bet in a session and how much time you spend on the platform.
Like most operators in NJ, Caesars requires two-step authentication for account access. Since Caesars has multiple digital and land-based products, the company also expanded its self-exclusion program to apply universally across all its platforms. In 2023, Caesars implemented a new policy limiting Caesars Rewards accounts to adults 21 and older.
Caesars says its responsible gaming program focuses on the social impact of gambling upholding the following three conventions to:
- Prevent problem gambling
- Prevent underage gambling
- Ensure gambling is conducted in a fair and open way
RG info from NJ gaming regulators
The New Jersey Division of Gaming Enforcement says responsible gaming “refers to a set of policies and practices that aim to promote safe and enjoyable gambling experiences while minimizing the risk of harm to individuals and society as a whole.”
The NJDGE website also has RG resources for both players and operators.
New Jersey is the first state to appoint a regulatory director solely to oversee and ensure compliance with RG efforts. In June, Deputy Attorney General Jamie McKelvey was appointed to serve as the DGE’s first Responsible Gaming Coordinator.
