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Atlantic City casinos delivered a strong month of July, producing $284.1 million in revenue, the New Jersey Division of Gaming Enforcement announced last week.
The summer months are crucial to Atlantic City casinos, and a solid July after a dismal June puts casinos back on track.
Revenue up year-over-year
The start of summer did not go the way Atlantic City casinos had hoped, as May proved better than June. However, the industry bounced back in a big way last month.
Properties experienced a month-over-month increase of 7.1% and a year-over-year increase of 2.2% in July.
Here is how other months of July have fared since 2021:
- July 2021: $276.9 million
- July 2022: $299.0 million
- July 2023: $290.0 million
- July 2024: $272.3 million
- July 2025: $284.1 million
Jane Bokunewicz, faculty director of LIGHT at Stockton University, was a bit surprised by the solid month for “America’s Playground.”
“These positive results in brick-and-mortar revenue suggest that, even with record growth in internet gaming, visitors still enjoy the full resort experience of in-person gaming.
“This is especially true in the summer months when it is hard to compete with all that Atlantic City’s beach and Boardwalk have to offer.”
Investments starting to pay off
Many of the top properties in Atlantic City have invested in enhancements for guests over the last year. So far, those improvements are yielding successful results.
Borgata Atlantic City developed a new Asian gaming space in May, which features 25,000 square feet in additional space and features 51 table games and five private gaming salons.
The results have already produced “double-digit GGR growth,” according to President and CEO of MGM Resorts International Bill Hornbuckle.
Ocean Casino Resort invested $50 million in the spring, which brought redesigned hotel rooms, new restaurants, a bigger gaming floor, and more entertainment options for guests. The property also debuted Stephen Starr restaurants, Chez Frites and Sunny’s, on Aug. 1.
New Jersey Casino Control Commission Chair Jim Plousis took note of all the investments.
“Over the past four years, Atlantic City’s casino hotels have invested more than $1.1 billion improving their properties to provide a world-class experience for visitors.
“Those investments have helped Atlantic City reinvent itself as a destination, with a robust diversity of gaming, leisure, dining, and entertainment options that cater to every taste.”
