SuperBook Becomes Latest Online Sportsbook To Announce Closure In New Jersey

Written By Grant Lucas on July 22, 2024 - Last Updated on September 27, 2024
Image of Westgate Superbook in Las Vegas for a story on the New Jersey online sportsbook SuperBook closing up shop.

As the year goes on, the list of online sportsbooks in New Jersey continues to dwindle.

SuperBook, which has operated in the Garden State since 2021, sent out a post on X announcing it had stopped accepting wagers in various states, including New Jersey, starting July 19.

The operator noted that users could still withdraw their funds. But it marked yet another instance where a platform pulled out of the NJ sports betting industry.

SuperBook closes up shop in New Jersey

SuperBook did not provide a reason for closing up shop in eight jurisdictions across the country.

Rather, just before 9 p.m. ET on Friday, the company simply made the announcement that SuperBook would no longer accept wagers anywhere outside of Nevada.

As SuperBook posted:

“We regret to inform you that SuperBook Sports will no longer be accepting wagers, deposits or new accounts in Colorado, New Jersey, Arizona, Tennessee, Ohio, Iowa, Maryland and Virginia effective July 19, 2024 at 8 p.m. ET.”

The operator concluded: “We thank you for being a loyal customer of SuperBook Sports.”

NJ sportsbooks continue to pull out of industry

The past few months have seen the nearly 6-year-old industry of online sports betting in New Jersey shrink.

Earlier this month, Super Group announced it would shut down BetWay but leaving the online casino open for business.

That came just a few weeks after Prophet Exchange halted its operations. Of course, we’ve also seen Unibet close its sportsbook.

For many, it all came down to market share. And while SuperBook did not provide a reason for its decision, there’s little doubt that also came into play.

Regulators began detailing operator-specific betting revenue in January 2024. Since then, SuperBook has generated just $481,581 in gross revenue, the eighth-lowest total of 21 sportsbooks that have reported revenue this year.

That said, SuperBook did just have its best month of the year in June with $195,058.

Photo by John Locher / AP Photo
Grant Lucas Avatar
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Grant Lucas

Grant Lucas is a longtime sportswriter who has covered high school, collegiate, and professional levels. A graduate of Linfield College in McMinnville, Grant now focuses his attention on the growing NJ online gambling and sports betting scene.

View all posts by Grant Lucas
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